In today’s digital world, establishing an online store is crucial for businesses of all sizes. Whether you’re a small startup or an established enterprise, having an ecommerce website that is user-friendly, customizable, and feature-rich is essential for success. With so many ecommerce site builders available, it can be difficult to choose the right one. This article reviews the top 10 best ecommerce site builders for 2025, focusing on their features, pricing, ease of use, and overall value.
1. Shopify
Overview:
Shopify is one of the most popular and widely-used ecommerce platforms globally. It’s known for its powerful tools, scalability, and ease of use, making it ideal for entrepreneurs, small businesses, and large enterprises. Shopify provides everything you need to create and manage an online store, including payment processing, marketing tools, and a robust app marketplace.
Key Features:
- User-Friendly Interface: Drag-and-drop design tools and customizable themes.
- Comprehensive Ecommerce Tools: Includes inventory management, SEO features, and customer engagement tools.
- Mobile Optimization: Mobile-responsive templates and mobile app for store management.
- Extensive App Marketplace: Access to over 3,000 apps for extended functionality.
Pricing:
- Basic Plan: Starts at $39/month.
- Shopify Plan: $105/month.
- Advanced Plan: $399/month.
Pros:
- Easy to use, even for beginners.
- Highly scalable for businesses of all sizes.
- Excellent customer support.
Cons:
- Monthly fees can be high, especially for small businesses.
- Transaction fees if not using Shopify Payments.
2. Wix eCommerce
Overview:
Wix is a website builder that allows users to create stunning ecommerce sites with ease. Its drag-and-drop builder is perfect for beginners, and the platform offers an array of ecommerce features, making it a strong choice for small businesses and online stores. Wix also offers flexible pricing plans based on your store’s size and needs.
Key Features:
- Drag-and-Drop Builder: Intuitive website editor for easy customization.
- Wide Range of Templates: Over 500 templates to choose from.
- Integrated Payment Solutions: Accept payments via PayPal, credit cards, and more.
- SEO & Marketing Tools: Built-in SEO tools and email marketing features.
Pricing:
- Business Basic: $27/month.
- Business Unlimited: $32/month.
- Business VIP: $59/month.
Pros:
- Affordable plans with all the essential features.
- Highly customizable with a variety of templates.
- No coding required.
Cons:
- Limited scalability for large stores.
- Limited third-party integrations compared to Shopify.
3. BigCommerce
Overview:
BigCommerce is a robust ecommerce platform designed for fast-growing businesses and enterprises. It offers advanced features, scalability, and customization options, making it a great choice for larger companies looking to scale their online operations. BigCommerce integrates with a variety of third-party apps and marketplaces, making it suitable for a wide range of ecommerce needs.
Key Features:
- Scalable Platform: Ideal for growing businesses with advanced needs.
- Multi-Channel Selling: Sell on platforms like Amazon, eBay, and Facebook.
- Built-In SEO Features: Optimize your store for search engines with SEO tools.
- Abandoned Cart Recovery: Automated email reminders to recover lost sales.
Pricing:
- Standard Plan: $39/month.
- Plus Plan: $105/month.
- Pro Plan: $399/month.
Pros:
- Excellent for scaling businesses.
- Multi-channel selling support.
- Strong built-in features without the need for third-party apps.
Cons:
- Pricing may be too high for smaller stores.
- A steeper learning curve for beginners.
4. Squarespace
Overview:
Squarespace is known for its beautiful design templates, making it a great option for creative businesses. While it’s often associated with portfolio sites and blogs, Squarespace also offers a powerful ecommerce solution with a range of features, making it ideal for small businesses and entrepreneurs looking for an aesthetically pleasing online store.
Key Features:
- Beautiful Templates: Stunning, mobile-responsive templates designed for visual appeal.
- Integrated Payments: Supports payments through PayPal, Stripe, and Apple Pay.
- Inventory Management: Manage your products and stock levels easily.
- SEO Tools: Built-in tools for optimizing your store’s visibility.
Pricing:
- Personal Plan: $16/month (does not include ecommerce features).
- Business Plan: $33/month.
- Basic Commerce Plan: $36/month.
- Advanced Commerce Plan: $65/month.
Pros:
- Excellent design flexibility for creatives.
- Easy to use with drag-and-drop functionality.
- Integrated ecommerce features.
Cons:
- Limited integrations with third-party apps.
- Higher transaction fees on the Business Plan.
5. Weebly (by Square)
Overview:
Weebly, now owned by Square, is an affordable and beginner-friendly ecommerce platform. It provides an intuitive drag-and-drop interface and essential features for creating and managing an online store. Weebly is perfect for small businesses or anyone just getting started with ecommerce.
Key Features:
- Drag-and-Drop Builder: Simple website editor with easy customization options.
- Integrated Payment System: Accept payments via Square or other payment gateways.
- Mobile-Optimized: Automatically adjusts your site for mobile devices.
- SEO & Marketing Tools: Built-in tools for search engine optimization and email marketing.
Pricing:
- Free Plan: Limited features, not suitable for ecommerce.
- Personal Plan: $6/month.
- Professional Plan: $12/month.
- Performance Plan: $26/month.
Pros:
- Affordable plans for small businesses.
- Easy to use with no coding required.
- Integrated Square payment system for seamless transactions.
Cons:
- Limited features compared to larger ecommerce platforms.
- Transaction fees on the cheaper plans.
6. Volusion
Overview:
Volusion is an ecommerce site builder designed for businesses that want an all-in-one platform with powerful tools for creating an online store. It offers a variety of features such as product management, payment processing, and detailed analytics. Volusion is ideal for small to medium-sized businesses that want to build a fully-fledged online store quickly.
Key Features:
- Inventory Management: Organize and track inventory with ease.
- Mobile-Responsive Templates: Templates optimized for all devices.
- Payment Gateway Integration: Accept payments from various providers.
- Advanced Analytics: Track sales, customer behavior, and other important metrics.
Pricing:
- Personal Plan: $29/month.
- Professional Plan: $79/month.
- Business Plan: $299/month.
Pros:
- Excellent for product management and analytics.
- Easy-to-use drag-and-drop interface.
- Competitive pricing for small businesses.
Cons:
- Limited free themes.
- Some advanced features are only available on higher-tier plans.
7. Zyro
Overview:
Zyro is a newer ecommerce platform that provides an easy-to-use interface and fast setup. It offers AI-powered tools to help users design and optimize their online stores quickly. Zyro is suitable for small businesses and individuals who need a straightforward ecommerce solution with modern features.
Key Features:
- AI-Powered Tools: Use AI tools for design, product descriptions, and more.
- Drag-and-Drop Editor: Build and customize your store effortlessly.
- Integrated Analytics: Track performance metrics and optimize your store.
- Mobile-Responsive Templates: Ensure your store looks great on all devices.
Pricing:
- Basic Store Plan: $9.90/month.
- Advanced Store Plan: $14.90/month.
- eCommerce Plan: $24.90/month.
Pros:
- Affordable and great for beginners.
- AI tools help with store setup and management.
- Clean, modern design templates.
Cons:
- Limited ecommerce features for large stores.
- Limited integrations compared to larger platforms.
8. 3dcart (now Shift4Shop)
Overview:
3dcart, now rebranded as Shift4Shop, is a comprehensive ecommerce platform designed to meet the needs of small and medium-sized businesses. It provides a range of features, including customizable templates, secure payment processing, and inventory management, all at competitive pricing.
Key Features:
- Customizable Templates: Design your store with over 100 themes.
- Built-In SEO Features: Tools to optimize your site for search engines.
- Secure Payment Gateway: Accept payments securely through multiple providers.
- Inventory & Order Management: Easily manage products, orders, and shipping.
Pricing:
- Free Plan: Available with Shift4 payments.
- Basic Plan: $19/month.
- Advanced Plan: $79/month.
Pros:
- Free plan available.
- Strong focus on SEO.
- Secure payment options.
Cons:
- Free plan requires Shift4 payment processing.
- Can be difficult to navigate for beginners.
9. Big Cartel
Overview:
Big Cartel is a great option for independent artists, makers, and small businesses who want to sell their products online with minimal effort. The platform provides an easy way to create a small online store without overwhelming features, making it perfect for those who want a straightforward solution.
Key Features:
- Simple Setup: No technical skills required.
- Customizable Themes: Limited themes with easy customization.
- Low Fees: Low monthly fees and no transaction fees.
- Integrations: Integrates with PayPal and Stripe.
Pricing:
- Free Plan: For stores with up to 5 products.
- Platinum Plan: $9.99/month for up to 50 products.
- Diamond Plan: $19.99/month for up to 300 products.
Pros:
- Extremely affordable for small stores.
- Simple interface.
- No transaction fees.
Cons:
- Limited features for larger stores.
- Fewer templates compared to other platforms.
10. Ecwid
Overview:
Ecwid is an ecommerce platform that allows you to add an online store to any existing website. It’s a great option if you already have a website and want to turn it into an ecommerce store quickly. Ecwid offers powerful features, scalability, and integration with multiple platforms.
Key Features:
- Sell Anywhere: Add your store to any website, Facebook, Instagram, or marketplaces.
- Multi-Language Support: Sell to a global audience with multilingual stores.
- Mobile Optimization: Responsive design for mobile shoppers.
- Payment Integrations: Connect with various payment providers.
Pricing:
- Free Plan: For up to 10 products.
- Venture Plan: $15/month for up to 100 products.
- Business Plan: $35/month for unlimited products.
Pros:
- Sell on multiple platforms with ease.
- Affordable pricing.
- Scalable for growing businesses.
Cons:
- Limited design options.
- More suitable for businesses looking to add ecommerce to existing websites.
Conclusion
Choosing the right ecommerce site builder depends on your business size, budget, and the features you need. Whether you’re a small business owner just getting started or an enterprise-level organization looking to scale, the platforms
listed above offer a range of features to help you succeed. From user-friendly interfaces to advanced functionalities, each ecommerce site builder has its own strengths and weaknesses, so be sure to evaluate your business needs before making a decision.